The concept of the Law of Attraction, though not always called
this name, has been around for decades. First popularized in the
1910 book The Science of Getting Rich written by Wallace D.
Wattles, it was solidified as a school of thought in Napoleon
Hill’s famous book Think and Grow Rich published in 1937.
Then a movie called The Secret was produced and released by
Rhonda Byrne in 2006 and the Law of Attraction entered modern
times. The movie popularized the Law of Attraction and suddenly
millions were enthralled by the idea.
But here is the interesting fact about The Secret. The movie is
a documentary about optimistic thinking, but it was distributed
using a brilliant marketing campaign that included offering
online streaming video movie versions.
The movie’s huge success was directly attributed to the
marketing program that attracted millions of viewers. In other
words, the Law of Attraction was the topic of a movie that used
Law of Attraction marketing to achieve success!
The Law of Attraction makes sense. If you concentrate on and
believe in what you want to achieve in life, you can succeed. So
what if you apply these intense deeply personal beliefs to real
world marketing to attract customers…which is what you really
want and need to grow your business?
Using the tools that the Law of Attraction principles provide
can help you succeed in business by helping you connect with
One of the reasons so many people get bogged down in careers
that bring them little satisfaction is fear. There’s plenty to
fear too if you want to live your life afraid all the time.
For example, you can fear not being able to pay the bills. You
can fear what other people will think if you start an internet
business. You can fear your family’s reaction to your
entrepreneurial spirit. You can fear how much time an internet
business will require.
Of course, millions of people right now wish they had not been
afraid of starting something new because they lost their
One of the advantages of internet marketing is that you can
start part-time if you want. The business will be there to take
it full-time when you are ready. master the concepts of the Law
of Attraction and its application to your business will become
clear. It begins with focus.
Today's focus will be on examples of the Law of Attraction being
used by real-world celebrities and sales personalities.
Take, for instance, Kermit the frog and Miss Piggy. Attraction
can create strange bedfellows, to paraphrase an old expression.
You just never know who is going to love who when it comes right
down to it.
In the case of Miss Piggy and Kermit it was love that was rooted
in a brilliant marketing campaign designed to attract both
children and adults.
It worked too! Both characters became celebrities and to this
day both frequently appear on television shows, at award
ceremonies and for charity fundraisers.
If you could name a perfect marketing campaign, the joining of
these two characters should be at the top of the list.
We can learn a lot from the pig and the frog. Listen to them
talk and they believe in themselves. Miss Piggy may come across
a bit arrogant, but she is focused at all times.
Kermit may waver in the face of such a strong personality, but
in the end he is always on track and true to himself. As a
result, this team of make-believe animals can sell or promote
just about anything to anyone.
Now consider Billy Mays the television salesman. He passed away
not long ago but not without establishing a remarkable
reputation for being able to sell anything to anyone.
He was a carnival barker in Atlantic City before earning
millions as a simple honest and enthusiastic salesman. When you
watched him promote products, you just knew he really believed
in what he was selling and what he was saying.
This middle aged huckster could convince millions of people to
buy kitchen tools, car cleaners or work tools. He could sell men
or womens' products. He could convince anyone that they needed
exactly what he was selling.
Even if you didn’t need what he was selling, it was almost
impossible to not watch him because he was always so darn
enthusiastic and upbeat that he made you happy and hopeful.
If there was a way to personify the Law of Attraction it would
be Miss Piggy and Kermit or Billy Mays.
These non-human and human characters are focused, energetic, and
able to attract people and money and attention and many other
things. That is what the Law of Attraction is all about.
A formal definition is as follows: You will attract to your life
whatever you give energy, focus and attention to on a regular
It's simple and easy to follow. More important than that, it's