The Number 1 Step to Online Marketing Success

Identify your target market… Over the next few weeks we are going to be focusing on what it takes to be successful at online marketing. Like anything if you want to be successful you need to make a plan. To be successful at marketing your product or service online you...

How visible are you on the web?

How visible are you on the web? As I often say to my clients: “You may well have the best product or service in the area but if no one knows about you you won't find success.” Everybody these days searches the web to find what they are looking for. Are you...

Your Brand: Promise, Purpose and Personality

Your Brand. The world views your brand not as you desire… but as it relates to them. Your Branding Promise What promise are you making to your customers that both really matters to them and makes you different from your competitors? It is essential to...

What kind of content should I create?

 When I was first introduced to the idea of creating content to promote my makeup artistry business online I was stumped: What kind of content would I be able to create? What kind of content would my ideal audience want to see? Which kind of content would be better to...

Shoestring Promotions For Your Home-Based Business –

Starting a home business can be a great way to become your own boss. Nothing replaces the feeling of working at your own pace and taking all the pivotal decisions on your own. But, if you want to make money out of your business and succeed in the long run, you need to...

Online Marketing – Back to Basics

Recently I've heard from others how confused they are about the whole process of promoting their message to others on the internet.  There is so much information out there they don't know where to start or what is important.This set me thinking let's go back to basics...